New digital brand identity for the Niederrhein Music Festival

"A festival that unites the arts" - under this motto the directors of the Niederrhein Musikfestival, Anette Maiburg and Susanne Geer, invite musicians, dancers, singers and visual artists every year to special places in the Lower Rhine to create something new.

On June 1, 2017 at 10 a.m., the festival launched a brand new website - coinciding with the start of advance ticket sales for the 2017 season, developed by Linus Luka Bahun in close cooperation with the festival team.

The most important functions as well as the look and feel of the website were developed and discussed in workshops. The most important requirement for the new site quickly became clear: it should help visitors to enjoy a great live music experience with every click - from online ticket purchasing to the journey to the concert experience. Important information should be easy to find, but at the same time it should be fun to discover the concerts and artists from all over the world.

The result of the collaboration is a modern digital brand interface that is intuitively understandable and reflects the spirit of the festival.